My name is Selso Xisto and I'm a creative, technically-proficient freelance Producer/Editor
with over 12 years experience in copywriting, editing, art direction, promo producing and directing.
I'm a proficient editor on FCP, Premiere and Avid, as well as a solid operator of After Effects and CS6.
I've done freelance Promo work for Channel 5 as well as commercial work for theI've also done editing and motion graphics jobs for clients such as Criterion Games (EA Games),
Creative Advertising team at Nickelodeon (as well as UK on-air), producing and directing
sponsorship and commercials for the UK channels and various external clients.
Signal TV, LoveLiveTV.
I've worked on promo, commercial and digital campaigns for Disney and Cartoon Network brands.
I produced from concept through to delivery Europe-wide on-air campaigns for Cartoon Network's core
franchises such as Ben 10, Adventure Time and Star Wars: the Clone Wars.
I co-produced an award-winning online campaign for Malaria-no-More as well as various digital projects
including web content for Ben 10 Omniverse that has generated millions of hits for the various CN sites.
In July 2013, I finished a 12-week intensive course at Escape Studios studying Compositing for Production,
learning advanced compositing techniques in NUKE.
Full UK Driving Licence and Motorcycle Licence - own car and motorcycle.
Own kit - Camera, Edit and Graphics software - happy to work remotely or on site.
What I can do for you
Over 12 years of copywriting experience in on-air promos and commercials.
Worked full-time for Disney (5 years) and Turner Broadcasting, Cartoon Network (7 years)
as well as freelance Producing/writing for Nickelodeon's Creative Advertising team.
Promos, film trailers, radio ads, commercials, sponsorship bumpers, web copy.
Proficient (Online standard) in FCP 7, Premiere Pro, Avid Media Composer.
Experience of directing green screen and studio shoots with kids and puppets!
Self-shoot on most cameras as well as own kit which can be hired for a modest fee:
I have a Panasonic DMC GH3 + various pro-sumer lenses (Full Broadcast quality HD).
Junior to mid-level skills in After Effects (see SeaLife and Promo reel for examples).
Decent junior-level compositing skills in NUKE:
Roto, rig removal, keying, paint prep, planar and camera tracking, grading,
3D projection and CG render integration. New compositing showreel coming soon!
Feel free to get in touch for availability and day rates.
TMNT Commercial for C&A
I wrote, produced, directed, graded and edited this piece for Nickelodeon CSU in London.
A fun piece produced in four other languages for C&A in Europe, we put the whole thing together
in under 3 weeks on a paper-thin budget. I wrote the script and drew storyboards and then had
a great laugh directing the two boys on the day. I graded the footage in After Effects
(wish I'd used Nuke though!) and the fantastic design work was done by Marlon Thomas.
DP was the marvellous Ed Tucker.
NCIS Death Wish Special - Promo for Channel 5
Written, produced and edited by myself for Channel 5 in London. US flag effect comped in Flame in-house.
Everything in this reel was written, produced, directed and edited by me.
Star Wars: The Clone Wars - Launching season 3 across 13 different CN territories, I wanted to create something epic and cinematic.
I cut this on Premiere and did the opening lightsabre effect-CN logo and endpage in After Effects.
Malaria No More Viral Campaign (1 of 4) - A Promax Charity Challenge winning campaign I co-produced for Cartoon Network.
This spot was my baby, with wonderful animation by Giulia Barbera... I did the foley and voice for all of them too, great fun!
Ben 10 Ultimate Alien Finale - Part 1 of a 2-part 'Legacy' campaign I conceived during my time in the Shared Creative Services team
at Turner. Wrapping up the Ultimate Alien series and teasing the new series, I wanted to convey the sense of Ben's legacy
by an imagined Ben 10 fan in a musuem of Ben 10 in the future - the grandfather's voice is meant to be today's 7-year old fan!
I storyboarded, produced and art directed the project. It was distributed across 13 territories.
Xmas interstitial - A series of fun interstitials I directed for the Shared Creative Services team. Shot in a day with a DP and
a work colleague as santa!
Gruffalo Commercial - I wrote, cut and art directed this spot for the Creative Advertising Team at Nickelodeon;
great animation by Dave Goodall.
Argos Commercial - I wrote, produced and art directed this spot for the Creative Advertising Team at Nickelodeon.
Generator Rex New Eps Promo - Cut on FCP; all chroma distortion effects done within FCP without plugins. End page
from CN branded package.
Sponsorship Bumpers - I wrote, produced and art directed these bumpers for the Creative Advertising Team at Nickelodeon.
Camp Lazlo Promo - A fun spot I cut and produced years ago for Cartoon Network UK. Looks a little dated but it
still makes me smile so I can't help putting it in!
A small selection of some of my favourite edits. Cut by myself on Avid, FCP and Premiere Pro.
Some have graphic elements created by freelance or in-house designers, all credited in captions where appropriate.
Need for Speed Rivals: Sales reel - I cut this in a day on Premier pro and did some simple motion graphics for
the various captions, awards and accolades (including the intro). A mixture of pre-rendered and in-game footage.
Star Wars: The Clone Wars - Trailer cut on Premier with a smattering of After Effects on the lightsabre effect on the
CN logo and endpage.
SeaLife Commercial for Nickelodeon Creative Advertising - A classic case of something for nothing -
very small budget and only a few days to produce with only a handful of ungraded source clips. I created the
deep sea background and pseudo-3D text in After Effects without any plugins using only standard CS5 effects.
graded the shots and did a bit of rig-removal to hide light reflections in the tank windows as well as a fair bit
of (quick and dirty!) roto on the first and last sharks.
Generator Rex New Eps Promo - Cut on FCP; all chroma distortion effects done within FCP without plugins.
End page from CN branded package.
Cartoon Network Branding Trailer - cut on FCP with pre-existing CN logo graphic inserts. Created as introduction
for a live event in London, launching a new Ben 10 Series, thus the cliffhanger ending meant to be followed
by a presenter on stage!
Ben 10 Alien Force Launch - Cut on FCP with bespoke animation for Ben talking to camera by in house animators.
Ben 10 Alien Force Promo
Not one of my favourite Ben 10 promos (of which I've done many) but certainly one
of the most successful - over 2.2 million hits on youtube, plus another 500k+ on my
own channel. Written, edited and produced by me during my time at Cartoon Network.
Animated CG hand/Omnitrix inserts by Studio Liddell. Omnitrix wave animation
by Matt Tsang.
Ben 10 iPhone App Commercial
A fun little ad I wrote, directed and produced at Cartoon Network.
Shot on a white background in half a day.
Composited in After Effects by James Sodeau. Audio mix by Bubble TV.